It’s a phrase we’ve all heard before. Get out of your comfort zone. It’s one of those key phrases that might seem like it’s lost its impact. Unless, that is, you break down what that comfort zone really is all about. Once you do, you might find that the decision and the courage to step out of it is crucially important in reaching your aspirations. Here’s another saying you’re probably familiar with. Ignorance is bliss.…

Stepping into the world of franchising is a big decision. With so many opportunities out there, it can be easy to feel unsure about which direction to take. But one thing is certain: trusting the process laid out by the franchisor is crucial to your success. The Value of a Proven System When you invest in a franchise, you’re not just buying a name—you’re buying into a system that has been tested and proven over…

In this TedX talk, performer Josh Green gives a fabulous personal story about the importance of pursuing opportunities in spite of fear and overcoming negative self-talk.

The following was originally published in Franchise Opportunity: Making the Right Decision by Dennis Schooley. Every Franchise system should have a clear understanding of the following concepts. In addition, they should have a clear marketing strategy to help their Franchisees communicate to customers and prospects about how they will deliver these currencies as they operate their Franchise. Trade. Give something to get something. Our inhabited globe has come a long way since the act of…

Across the business world, you meet a lot of personalities. Some are more cut out for entrepreneurship than others, and among them, some are better suited for investing in a franchise. What is one of the biggest personality traits we see that lead to successful franchisees? Believe it or not, strong communicators. Why communication? Yes, of course, communication is an asset in sales. More than that, however, strong communicators build and foster a rapport between…

Mindset matters! Today we are sharing an oldie but a goodie from Simon Sinek, speaking to just how important this is.

The following was originally published in Franchise Opportunity: Making the Right Decision by Dennis Schooley. In order to truly understand the concept of Franchising, an exploration of the basic concepts of business is required. There is no magic in that. It just makes sense in order to provide clarity about the Franchising strategy. Franchising is not a business in itself. It is a business strategy. It is a business system. That’s a significant distinction that…

There are many potential paths to entrepreneurship. Depending on who you are and how you work, some options are going to be more suitable than others. Looking at two of the most common routes – investing in a franchise or launching your own startup – there are some key differences to consider.   In this article, we explore those factors.   Both options have their pros and cons.  There is no magical option that guarantees a 100%…

So, you’ve decided to look into the possibility of owning your own business, and you think franchising is the right road for you. Challenging choice, but hopefully a great one! If you’ve never owned a business before, moving forward, you may be wondering how to determine whether the franchise brands you’re considering have an adequate discovery process. After all, you want to identify which franchisors won’t be a good match for you during that process.  …